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Peel
2025 GTM Opportunities and Challenges
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Prospect Engagement Strategies and Barriers
The fact that I can engage customers in an almost always successful initiative by discovering what they don't know about the markets that they serve. I also like playing across 16 market verticals as it keeps me curious and having to work with a variety of clients selling everything from technology to supplying parts and engineering services, etcetera.
PM
Paul MattioliEVP
Conversion Challenges and Success Factors
Top of funnel, lead gen would be the thing that we want to solve for. With a higher top of funnel or greater top of funnel, we can convert more customers into ARR.
BS
Brannon s
Go-to-Market Tools and Technological Integration
We are using social outreach to increase engagement with the broader community. We have a CRM system that we use to track customer engagement and we have specific pipeline metrics that we're tracking as well.
TS
Tom s